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24.04.18 - 

Design, Research &
Communication Studio:


Over the Summer I worked on a series of POS designs for Reebok, extending the established ZigTech creative across a range of clothing. ZigTech is designed for running and gym training – the innovative zig-zag shoe sole returns energy to the wearer and the clothing features Celliant technology which transfers sweat away from the body. I worked on a series of POS templates including landscape and portrait formats, hanger graphics and swing tags.

Designs featuring Lewis Hamilton – not used in final creative.

Addendum: Shortly after I worked with Reebok Russia on a POS image promoting ZigTech hightop boots.

Posted: October 18th, 2011
© Apropos 2018